Kirov

Title Table of Contents Introduction Objectives of the Study 1.0 Background of the familiarity 1.1 Company Details 1.2 Nature of the Business 1.3 stock draw close/Number of Outlets 1.4 Location VMG 1.5 Statement of Goals & Objectives trade Performance Objectives Financial Objectives societal Objectives face-to-face Objectives 1.6 Target grocery store Definition 1.7 environmental Analysis Major environmental Forces SWOT Analysis 2.0 Operations Management 2.1 client go High Quality Service family consanguinity selling ? Financial Benefits ? Social Benefits guest Service ? MDSE Management ? Building and Fixture Management ? Promo Management ? flat coat Management ? Credit Management ? Pre-transaction Service o commodious Hours o Information Aids ? transaction Services o Credit o Layaway o Gift Wrapping & Packaging o Check Cashing o Personal Shopping o production Availability o Personal Selling o tax income sales ? Post-transaction Service o Complaint Handling o Merchandise Returns 2.2 node Service Mix Retailers Characteristics Competition emblem of Merchandise expenditure Image Target grocery Income Cost of Services 3.0 Retail sales Management 3.1 billet of sales rep 3.2 salesperson Selection 3.3 gross revenueperson Training 3.4 Evaluation of Sales People 4.0 The Retail Sales Process 4.

1 Prospecting 4.2 Approach 4.3 Sales Presentation 4.4 last the Sale 4.5 Suggestion Selling 5.0 The CS & Sales sweetening Audit 5.1 Basic Service ? Customer Contact ? Salesperson-Initiated Contact ? Customer Acknowledgement 5.2 Salesmanship ? Merchandise Knowledge ? ineluctably Clarification ? busy Selling ? Suggestion Selling 5.3 Sales Enhancement ? Impulse Purchasing 6.0 retentiveness Layout & Design 6.1 Objectives of the terminal Environment ? Store Image ? Space Productivity 6.2 Store Planning ? Floor Planning ? Circulation ? Shrinkage Prevention 6.3 Fixtures & MDSE Presentation ? Fixtures ? MDSE Presentation o (Shelving,...If you necessity to get a full essay, order it on our website: Ordercustompaper.com

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