Sosial anthropology Essay Example | Topics and Well Written Essays - 4250 words

Sosial anthropology - Essay ExampleLed by Wired, besprinkle com boosters were claiming that the Net was creating the free food market only found up to then in the neo unstained economics text books. Inspired by post modernist gurus, new media activists were convinced that humanity would liberate itself from incorporate control by escaping into cyber space (Barbrook, 2005)Jumping forward from the 1990s to the year 2008 the above quote seems true up to both sides. On one hand we have seen a huge shift in the stylus that people consume with more than and more people choosing to sell and buy over the world vast web, vast amounts of profits generated for companies like Google who enjoyed in the 1990s an estimated growth of 100% per year. (Coffman, K. G Odlyzko, A. M. 1998) The internet market has continued to grow substantially year on year as technologies change and more and more parts of the world come on line.On the other hand, an extraordinary phenomena is taking place passim the world which is almost totally contradictory to the doctrine of the free market and capitalism, and that is the culture of exchange and empower economy that is developing and becoming more possible through the use of the internet and social software.A gift economy can be defined as a means in which goods and serve are exchanged without there being an agreement of a reciprocal return to the giver. Most anthropological academics, however would agree, although there is no implicit need for a return gift there is oft an expectation of reciprocity. Marcel Mauss in his classic work The Gift1 argues that gifts are never free and that the act of swelled creates a social bond that requires obligation to reciprocate on part of the recipient. This reciprocity however is non however solely between two people but between group, tribes and communities. Further studies challenge the thinker that reciprocity is an inevitable outcome of exchange and focus on the classification of different types of reciprocity. For the purpose of